Kevin Lerner | Presentation Authority & PowerPoint Expert + Professional Speaker & Trainer
Presentation Specialist & PowerPoint Expert + Professional Speaker & Trainer
Kevin Lerner | Presentation Authority & PowerPoint Expert + Professional Speaker & Trainer
Presentation Specialist & PowerPoint Expert + Professional Speaker & Trainer

PowerPresentations Blog

Presentation Tips, PowerPoint Ideas, and Public Speaking Strategies

Working with Bitmap and Vector Graphics

Discover the differences between the two types of graphics: Bitmap vs. Vector images.

Your presentation content is solid and now youโ€™re ready for the graphic sizzle. Adding pictures in PowerPoint is relatively easy. But which pictures? And what formats? 

Vector Image vs. Bitmap Image
What’s a Vector image? What’s a Bitmap Image? Discover the differences between the two types of graphics: Bitmap vs. Vector images.

In Bitmap graphics, an image is displayed on the screen as a collection of tiny squares called pixels, which together form a pattern. Bitmap images- sometimes called Raster images- are the most commonly used graphic type. Nearly all photographs and images on the internet are Bitmaps. Here are some hallmarks of bitmap graphics:

  • File size is dependent on: Data x Resolution (pixel dimensions) x Bit Depth (number of colors per pixel)โ€ฆas well as the compression technique used to squeeze data together.
  • All bitmaps are rectangular and respond relatively the same way.
  • Bitmap file formats include TIF, BMP, GIF, JPG. The difference in formats is usually seen in the file sizes.
  • Common Bitmap programs include: Photoshop, Corel Paint, Painter, Photo Impact, Windows Paint.

The second type of graphics-ย Vector graphics- are a way of representing pictures by designating coordinates and drawing lines or geometric shapes in relation to them. In vector graphics, the image is saved as a file containing instructions for drawing it, as opposed to Bitmap graphics in which an image is stored as a collection of pixels. One advantage of vector graphics over bitmap graphics is that a picture can be enlarged or reduced without losing quality. Vector graphics are most commonly seen in clip art, fonts and logos. Adobe Flash is a program that extensively uses Vector format graphics on web sites. Other hallmarks of Vector graphics include:

  • Small file sizes.
  • Files are resolution and bit-depth independent.
  • They can be any shape, as opposed to the rectangular dimensions.
  • Vector file formats include WMF, EPS, AI.
  • Common Vector programs include: Illustrator, Freehand Corel Draw.

Knowing the difference between these file formats can give your presentation a more professional look, reduce its file size, and enhance its playback efficiency.